"Crisis
9-1-1: How Leaders Can Develop a Crisis Communications Plan"
This customized program is designed for CEO’s of companies, colleges and nonprofits, and their closest advisors. You’ll also receive a “Crisis Preparedness Checklist". Susan can coach you on the phone or spend time on-site with you to:
- Assess and Update Your Current Crisis Communications Plan
- Develop a Proactive PR Crisis Plan
- Teach You How to Craft and Control Your Media Message
- Educate your Communications/PR staff on Crisis Management
- Organize and Control Press Conferences
- Develop Media Materials in 15 Minutes
- Move through the 3 R’s- Readiness, Response and Recovery
- Use Influential Body Language and Verbal/Nonverbal Communication with Reporters
- Avoid the 2 Most Dangerous Words in a Crisis
- Train a Spokesperson for On-Camera Interviews