7 Communication Tips for Productive Meetings


Meetings can be productive or painful. Exorbitant amounts of time are wasted in meetings that are poorly planned, managed and executed. To many people, meetings are the equivalent of a sleeping pill.

Here are 7 tips to help your meetings run more efficiently. Notice they are all based on communication.

1. Plan an agenda and stick to it. Everyone should know the purpose before they enter the room.

2. Schedule 30-minute meetings (ok, maximum 60 if it’s a big project). If it runs longer than an hour, you may not be properly prepared. Also, refer to #4.

3. Invite only the people who are directly involved with the project.

4. Stay on message. Appoint someone as the “moderator” to keep everyone on track and focused.

5. Assign “next steps” with deadlines to everyone so they have clear direction once the meeting concludes.

6. Agree on a convenient time for the next session before you leave.

7. Send a follow-up e-mail or written communication to all attendee’s summarizing the main points and “next steps.”

People will appreciate good use of their time when you are focused and productive. Stephen Sondheim said, “Everything depends upon execution; having just a vision is no solution.”


Niche Marketing and The Naked Cowboy


You don’t have to be very familiar with New York City but you may have heard that “The Naked Cowboy” is running for mayor. That’s right, the 39-year-old man who spends his days at one of the busiest corners in Times Square with his hat, cowboy boots, briefs and guitar (strategically placed so it looks like he’s naked), is entering politics. (Yes, that’s me and The Naked Cowboy last September. My kids were mortified. ) And sure, I paid $2 to have my son take the picture. But I digress.

Now that The Naked Cowboy, born Jack Burck in Ohio, has announced his mayoral campaign against incumbent Mike Bloomberg, he has developed a slogan or tag line.

“Nobody has done more with less.”

I love that line and after giving it some thought, I’ve come to realize there are a few wise lessons I have learned from The Naked Cowboy. We can apply them to our own organizations and lives:

1. Go deep. Find your niche and market the hell out of it. Don’t be a jack of all trades. Differentiate yourself from others with your own personal brand.

2. Dress the part.

3. Create a buzz. Chances are The Naked Cowboy won’t come close to winning the election. If his only goal is to increase his visibility and get people talking, mission accomplished.

4. Have the courage to be yourself. You can’t make a mistake when you are authentic. You can only trip yourself up when you are trying to be someone else.

5. Balance fun and professional. The Naked Cowboy is an ace at customer service. He smiles, makes people feel comfortable and is polite. He’s got charisma. He only wanted $2 for the ”photo op” but he was so nice, I may have paid him $5. He provided an “experience”, not simply a picture. As crowded as Times Square was, he made me feel like it was just the two of us. No distractions.

This all happened on a crowded street corner in Manhattan. After that, it was over to Juniors for cheesecake. Only in New York.


3 Ways to Connect with Your Readers on Your Blog


Writing your blog is an excellent way to connect with people. It can help to build your credibility as an expert in your field, generate a loyal following in Social Media, and share value and insights with others. You may find it’s much easier to connect and engage with people in person or with short Tweets on Twitter. Writing can be a challenge.

I’ve been writing for 25 years. Here are a 3 quick tips to engage people with your blog posts.

1. Be yourself. Write the way that you speak and avoid “talking down to your reader.” People enjoy authenticity more than a stage show.

2. Bring your reader into the post. Ask questions like: “What do you think?” or “What about you?” Connect them to the point of your message. Bring it full circle to get them engaged: thinking, feeling, reacting and involved.

3. Reveal something. While being professional, it’s perfectly fine and recommended to give readers a peak into your personality. Show a brief example of a situation that brings your message home. It can be a quote from your favorite grandparent, a holiday ritual that ties into your theme or a lesson you’ve learned on your journey.

Blogs are your personal podium and microphone that allow you to offer your unique views, expressions and insights. The words will come easier when you write from the heart. Can you do it? Can you be yourself? Remember, when you are genuine, you’ll never make a mistake!


Proactive Blogs Lead to Business Growth


Being proactive in your public relations, marketing and online networking is critical to your business growth, relationships and revenues. I’m hearing great feedback on my free webinars next week from people who are also beginning to understand the concept of how quality blogs are building online relationships and showing value. Your presence affects your prosperity.

Check out the free webinars on August 5 & 6. I promise the 30 minutes will be packed with amazing story ideas and nuggets to help you grow your organization. Join me on either August 5th or 6th (different content and story ideas for you each day! ) at 12:00 pm Central, for an opportunity to learn how to create compelling, consistent and timely blogs that directly connect back to your organization, customers and prospects.

Professionals are “tweeting” about my concept and programs. They are spreading the word..they are registering for the preview webinars on “Building the Buzz that Builds Your Businesss” because they know they have to be proactive. The world and technology are leaving too many of us behind. Social Media is not a fad. We have to learn and grow with the new tools we have available. It’s all here for you. Commit to learning and using them, one at a time. If you don’t, your competition wins.

Your blog is an untapped vehicle to drive traffic to your website. Learn how to use it as an integral part of your business development.

I invite you to register for the preview call now and spread the news!